All work
Product strategy concept · 2026 · Author

Advice Moments

What if advice found the investor, instead of the other way around?

Advice Moments, the advice continuum and opportunity sizing
The interactive concept: an advice-continuum model and the opportunity it sizes.
The problem

Tens of millions of self-directed investors rarely convert to financial advice, because campaigns reach them at random moments instead of the rollovers, windfalls, and life transitions where advice would genuinely help.

Highlights
  • A governed personalisation layer that detects real signals (job changes, accumulating cash, approaching retirement) and surfaces a contextual nudge, or deliberately stays quiet when the benefit is below threshold
  • Explainable recommendations with fiduciary guardrails; release gates include suitability precision ≥99.5%, opt-outs, and bias reviews
  • Written as a behavioral contract: a phased, evaluation-governed AI system with defined success metrics and failure modes
Stack & methods
Product strategyResponsible AIWealthTech